市场专员 Marketing Coordinator

REPONSIBILITIES

• Support the marketing department’s initiatives with the planning, executing, and tracking of marketing programs such as email, event, social media, or content marketing
• Independently coordinate marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral
• Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management
• Create, proofread, and edit copy for various marketing channels, ensuring consistent voice
• Assist with developing and managing content and social media marketing programs, including blogs and public relations efforts
• Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports
• Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness
• Conduct market research and identify trends

工作职责：

• 制作市场宣传资料，收集潜在客户的相关信息，按时按量完成推广任务；
• 公司市场形象的品牌推广和维护，负责校区讲座等各类活动的策划、组织及实施，并不断总结及改进
• 按要求完成市场推广KPI、提升公司社交媒体渠道获客数量
• 维护现有业务合作渠道，开拓新渠道及其他公共关系的开发与维护、广告投放；
• 配合推广宣传活动信息，进行市场活动策划、执行及活动监测评估